E-commerce Manager (Shopify Expert)

Company Overview

Athletifreak is a premium athleisure brand built on movement, style, and culture. It is a rapidly expanding global brand with a strong presence across India and international markets, committed to delivering high-quality athleisure products that blend fashion with functionality.

Job Summary

The E-commerce Manager (Shopify Expert) will be responsible for managing and scaling the company's e-commerce website on Shopify. This role involves overseeing website development, optimization, and performance to enhance user experience, increase conversions, and drive sales. The ideal candidate will have a strong technical background in Shopify and a strategic mindset to optimize the entire e-commerce funnel.

Responsibilities

• Manage and customize the Shopify store, focusing on UI/UX improvements to enhance customer engagement.
• Execute campaign drops, sales setups, and create compelling landing pages to boost conversions.
• Manage product uploads, updates, and detailed product pages to ensure accuracy and appeal.
• Optimize the user journey and conversion rate (CRO), including checkout flow improvements and A/B testing.
• Oversee order management and fulfillment processes to ensure timely delivery and customer satisfaction.
• Implement and manage email marketing campaigns and traffic optimization strategies.
• Monitor website performance, analyze analytics, and track funnel metrics to identify areas for improvement.
• Troubleshoot website, payment, and checkout issues promptly to minimize disruptions.
• Handle integrations with payment gateways, Shiprocket, CRM tools, and analytics platforms.

Qualifications

• 2-4 years of experience in Shopify development and management, with proficiency in Liquid, HTML, CSS, and JavaScript.
• Strong understanding of e-commerce funnels and Conversion Rate Optimization (CRO).
• Experience with email marketing tools and campaign management.
• Familiarity with Google Analytics 4 (GA4), Meta Pixel, and CRM tools.
• Ownership mindset with excellent problem-solving skills.
• Educational qualifications: Not specified, but relevant technical skills are essential.

Preferred Skills

• Experience with Shopify Plus platform.
• Passion for D2C brands, fashion, or fitness industries.
• Enthusiasm for athleisure, fitness, or lifestyle brands.
• Ability to work independently and take ownership of projects.

Experience

• 2 to 4 years of relevant experience in managing Shopify stores, preferably within the fashion, fitness, or D2C sectors.

Environment

• Location: South Delhi
• Work Schedule: Monday to Saturday, 10:00 AM - 6:00 PM, with Saturday being a half-day.
• Work setting involves managing a dynamic e-commerce environment, with potential collaboration with marketing and operations teams.

Salary

• Not specified

GrowthOpportunities

• Not specified

Benefits

• Not specified