Growth Marketing Manager | Scrabble & Jigsaw
Posted on September 9, 2025
Job Description
<h3><strong>About Habuild:</strong></h3>
<h3> </h3>
<div>Habuild is India’s first habit-building platform — starting with daily yoga. Our mission is to make habit-building simple, consistent, and joyful for every household. Whether you're 3 or 91, we help you show up daily. </div>
<div>As we scale globally, we're looking for a Growth Manager who can bring both creative thinking and performance execution to the table. We’re currently trusted by over 1 Crore members from 100+ countries.</div>
<div> </div>
<h3><strong>What You’ll Do</strong></h3>
<ul>
<li>Own lead gen. and acquisition across growth channels</li>
<li>Plan and execute performance campaigns (Meta, Google, YouTube, WA, etc.)</li>
<li>Identify channels other than Meta and Google for growth, experiment, and launching community-based growth loops and referral programs</li>
<li>Work with design/content to build high-converting ad creatives and landing pages</li>
<li>Identify metrics and KPI for each growth lever and own and manage them, eg: leads per channel, spend, budgets, and track CAC, ROAS, LTV, retention, and cost per trial</li>
<li>Collaborate with the product team to improve onboarding, conversion & engagement</li>
</ul>
<h3> </h3>
<h3><strong>What We’re Looking For</strong></h3>
<ul>
<li>5-7 years of experience in performance marketing, growth, or digital marketing</li>
<li>Worked in a scaled-up B2C company’s marketing team to scale up Acquisitions with significantly low CPL</li>
<li>Strong grasp of paid acquisition, CRM, attribution, and retention mechanics</li>
<li>End-to-end understanding of Meta Ads Manager, Google Ads, GA4, etc. How to implement pixels, APIs, etc.</li>
<li>Strong comfort with numbers and reports + creativity, someone who A/B tests everything but writes a good hook</li>
<li>Bonus: experience with wellness/edtech/consumer apps or community-led brands</li>
</ul>
<div> </div>
<h3><strong>Why Join Us?</strong></h3>
<ul>
<li>Mission-first: We’re building not just a product, but a movement</li>
<li>Small, tight-knit team where your work creates direct impact</li>
<li>Creative freedom to experiment, build, and own outcomes</li>
<li>Front-row seat to India’s fastest-growing wellness community</li>
</ul>