AMS Executive | Scrabble
Job Description
What You’ll Do
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Strategize, execute, and optimize Amazon ad campaigns, including Sponsored Products, Sponsored Brands, Sponsored Display, and DSP.
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Analyse campaign performance metrics and generate actionable insights to improve ad effectiveness.
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Work closely with sales, operations, and product teams to align marketing strategies with business goals.
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Track and analyze ad performance metrics, including CTR, ACOS, ROAS, and impressions.
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Prepare and present detailed performance reports with recommendations for improvement.
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Collaborate with the content and design teams to ensure product listings are optimized for SEO and conversions.
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Monitor competitor activity and advertising trends to identify opportunities and threats.
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Implement data-driven strategies to maintain a competitive edge
