Content & Influencer Marketing Intern

Job Summary

The Content & Influencer Marketing Intern will support the marketing team by developing and executing a comprehensive 6-month content calendar across Instagram, LinkedIn, and YouTube. The intern will coordinate influencer campaigns in the pet parenting and wellness space, and analyze content performance to optimize engagement and lead generation. This role offers an excellent opportunity to gain hands-on experience in digital marketing, social media strategy, and influencer collaborations.

Responsibilities

• Co-create a detailed 6-month content calendar for Instagram, LinkedIn, and YouTube, aligning with brand goals and campaigns
• Coordinate and manage influencer campaigns specifically targeting the pet parenting and wellness community
• Track and analyze content engagement metrics against lead generation results, providing actionable recommendations for more effective hooks and content formats
• Collaborate with the marketing team to brainstorm and execute creative social media ideas
• Support day-to-day management of social media accounts and ensure timely publishing of content
• Stay updated on social media trends and best practices relevant to the pet and wellness industries

Qualifications

• Currently pursuing or recently completed a Bachelor’s degree in Marketing, Communications, Business, or a related field
• Strong written and verbal communication skills
• Basic understanding of social media content creation and scheduling
• Analytical mindset with the ability to interpret engagement and conversion metrics
• Detail-oriented, organized, and able to manage multiple tasks simultaneously
• Creative thinker with a passion for digital marketing and/or the pet/wellness industry

Preferred Skills

• Prior experience (internship, freelance, or personal projects) in social media management or influencer marketing
• Familiarity with social media analytics tools (e.g., Instagram Insights, YouTube Analytics, LinkedIn Analytics)
• Basic graphic design or video editing skills (e.g., Canva, Adobe Creative Suite)
• Knowledge of current trends in pet parenting and wellness communities

Experience

• Minimum Experience: 0 years (open to freshers and students)
• Relevant experience in social media management, content creation, or influencer campaigns is a plus but not required

Environment

• Work setting: Location not specified; details regarding remote or in-office work to be discussed during the selection process
• Fast-paced, collaborative, and creative environment tailored for learning and growth

Salary

• Estimated salary range: ₹300,000 - ₹500,000 per annum (pro-rated for internship duration)

Benefits

• Real-world experience in content and influencer marketing
• Opportunity to work on live campaigns and projects
• Mentorship from experienced marketing professionals
• Flexible start date and supportive team culture

GrowthOpportunities

• Potential for a full-time position based on performance
• Opportunity to build a portfolio of digital marketing and influencer campaign projects
• Exposure to industry best practices and networking within the pet and wellness marketing space