VP - Brand Marketing - Sorrentina | Scrabble & Jigsaw
Posted on November 9, 2023
Job Description
<div>Company background:</div>
<div>
<ul>
<li>Mumbai - Ashni; Delhi - Avni</li>
<li>But functionally, roles will report to both</li>
<li>3 LOB: Sorrentina (online, super markets, GTs); Omnichannel retail brand similar to food hall to be launched; New pantry brand to be launched by end of next month</li>
<li>Sorrentina is in 400+ stores in Mumbai, Delhi and Bangalore only; plan is to expand here first before looking at further expansion</li>
<li>Revenue: 10+ Cr annually</li>
<li>Stable profiles are preferred; Not short stints</li>
</ul>
</div>
<div>Role 1: VP Marketing</div>
<div>
<ul>
<li>Responsibility: Lead marketing for the new pantry brand and Sorrentina; Brand, social media, content and design; Work closely with growth team</li>
<li>Preferred experience: Core brand marketing; Needs to have an understanding of how growth and digital works, but will not be responsible for this; D2C food background; new age business with good digital presence</li>
<li>YoE: 8-10 years but flexible</li>
<li>Location: Mumbai</li>
<li>CTC: 45L; No ESOPs</li>
<li>Team: 1 brand, 1 SM, 3 designers, 2 content</li>
<li>Interview process: Kannan>Ashni/ Avni>2 more rounds; Totally 4-5 rounds</li>
</ul>
</div>