MARKETING MANAGER<br /> AS WE BUILD THE NEXT BIG THING IN HAIRCARE<br /> Responsibilities:<br /> Lead end-to-end execution of product<br /> launches, sales moments, and topical<br /> campaigns across digital, offline, and<br /> experiential channels<br /> Own campaign strategy for key launches<br /> and product pushes including messaging<br /> frameworks, audience targeting, and<br /> channel prioritization<br /> Drive ongoing consumer research and<br /> competitive intelligence to inform<br /> positioning, narratives, and marketing<br /> direction<br /> Partner closely with Product Development<br /> and Category teams to shape go-to-<br /> market strategies and translate product<br /> strategy into compelling stories<br /> Manage campaign planning, timelines,<br /> budgets (where applicable), and cross-<br /> functional execution with internal and<br /> external teams<br /> Execute and scale brand activations,<br /> partnerships, and experiential moments<br /> aligned with larger brand objectives<br /> moxie<br /> /mawk see/ noun<br /> force of character, spunk,<br /> or spirit<br /> Moxie Beauty is India’s<br /> fastest growing D2C<br /> haircare brand. We create<br /> 100% clean, salon quality<br /> products that are<br /> intentionally formulated<br /> for Indian hair types,<br /> weather and habits.<br /> Qualifications:<br /> 2-3 years experience across marketing,<br /> brand, strategy, or growth roles<br /> Tier 1 graduate with strong interest in<br /> brand, culture, and consumer behavior<br /> Passionate about beauty, personal care,<br /> and product-led storytelling<br /> Strategic thinker who enjoys hands-on<br /> execution<br /> Highly organized and comfortable<br /> owning projects end-to-end<br /> Thrives in fast-paced, high-ownership<br /> environments<br /> Strong communicator and collaborator<br /> across creative and business teams