Business Head - Community building | Scrabble & Jigsaw
Posted on March 24, 2025
Job Description
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<li>Build the largest and most active community of investors looking at alternative investments. Be the most trusted and default source of information on this industry</li>
<li>Keep yourself updated on industry, regulation, business and other key developments across all alternative investment products like Bonds, SDIs, Invoice Discounting, Fractional real-estate, Crypto, AIFs, P2P etc</li>
<li>Have a sound and constantly updated understanding of risk, structuring and regulatory aspects of alternative investment products</li>
<li>Develop an active network of founders, investors and other stakeholders in this industry to have a pulse on the industry and be able to forecast key trends</li>
<li>Based on insights, identify relevant topics and lead content creation (written, video, podcast). While content covers the full breadth of the alternative investments universe, the delivery of content needs to be focused primarily on a retail investor persona </li>
<li>Appear as the face of the content while managing the production and social media team for distribution of content</li>
<li>Build partnerships with other alternative investment platforms, media houses etc for co-producing content, distributing content as well as building your profile as an industry thought leader </li>
<li>Actively engage with the user community to drive interest. Community must come to see you as a trusted voice on the subject matter </li>
<li>Grow the user community by leveraging thought leadership in content, partnerships for content distribution, social media platform</li>
<li>Ideate and work with Grip’s team on launching tools (for example: Bondscanner) that can address customer pain points and create one more avenue for engagement</li>
<li>While size of community and level of engagement are primary objectives, build monetisation avenues to make this a profitable venture</li>
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<p>Below are useful links for reference:</p>
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<li><strong><a data-saferedirecturl="https://www.google.com/url?q=https://thealtinvestor.in/&source=gmail&ust=1742894051748000&usg=AOvVaw0CwQEXyV2Kq07Bxm05KuR4" href="https://thealtinvestor.in/" target="_blank">ALT Website</a></strong></li>
<li><strong><a data-saferedirecturl="https://www.google.com/url?q=https://www.youtube.com/@TheALTInvestor&source=gmail&ust=1742894051748000&usg=AOvVaw0O8DkmJes4RAzdRqOGtR5D" href="https://www.youtube.com/@TheALTInvestor" target="_blank">YouTube Channel</a></strong></li>
<li><strong><a data-saferedirecturl="https://www.google.com/url?q=https://www.linkedin.com/company/the-alt-investor/posts/?feedView%3Dall&source=gmail&ust=1742894051748000&usg=AOvVaw24341dvdAnjUXDJFE4pX-G" href="https://www.linkedin.com/company/the-alt-investor/posts/?feedView=all" target="_blank">LinkedIn Page</a></strong></li>
<li><strong><a data-saferedirecturl="https://www.google.com/url?q=https://thealtinvestor.in/tool/bonds-price-comparison&source=gmail&ust=1742894051748000&usg=AOvVaw16OrNsA1mM4-w5_Na8u7Hy" href="https://thealtinvestor.in/tool/bonds-price-comparison" target="_blank">BondScanner</a></strong></li>
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