Build and implement a world-class offline retail experience playbook that enhances customer engagement and brand storytelling across all store formats.
Lead retail transformation efforts to ensure consistency, innovation, and operational efficiency in store design, experience, and execution.
Plan, structure, and scale the team to support aggressive expansion, growing from 200 stores to 350+ stores in the next year.
Own the execution of new store openings (NSO)—ensuring every launch is seamless, impactful, and aligned with our brand ethos.
Develop strategies to optimize store layouts, product displays, and customer flow to maximize engagement and sales.
Collaborate with cross-functional teams (marketing, product, operations) to ensure a cohesive brand presence and customer journey.
Stay ahead of industry trends and consumer behaviors to continuously refine our in-store experience.
