• Prepare and execute strategy to penetrate new markets and strengthen sales in existing markets through proper distribution channels
• Appoint new distributors and retailers

 

• Contribute in designing and executing trade schemes for distributors and retailers

 

• Create and execute strategies for higher product/brand visibility at point of sale

 

• Provide feedback with respect to market activity of competitors including pricing, offers, advertisements etc.
• Analyze primary and secondary sales data to take effective action to increase

 

sales

 

• Evaluate distributor performance and recommend process improvements

 

• Monitor stock flow and sales performance at depots

 

• Manage the sales team effectively and keep them motivated

 

• Keep a close watch on the market outstanding