Deriving Customer Insights: Utilise market research, consumer data, and trends analysis to<br /> identify key insights into our target audience's preferences, behaviours, and needs, and use<br /> the same to drive communication across all touchpoints.<br /> ● Curating Marketing Assets: Collaborate with cross-functional teams to develop compelling<br /> brand assets, including marketing collateral, digital content like performance marketing and<br /> social media assets, and promotional materials that resonate with our audience and drive<br /> engagement.<br /> ● Content Optimization: Enhance the impact of product visibility and appeal through<br /> optimised titles, descriptions, images, videos, infographics, A+ content, and packaging,<br /> alongside performance-driven creatives and brand communication strategies across digital<br /> platforms.<br /> ● Assisting in Shoots: Coordinate and support photo and video shoots, ensuring that brand<br /> messaging, visual identity, and product features are eectively communicated and captured.<br /> ● Creativity and Attention to Detail: Bring a highly creative mindset to the table, coupled<br /> with a meticulous eye for detail, to ensure that all brand assets and executions meet our<br /> quality standards and brand guidelines<br /> ● Packaging: Contribute to the design and development of packaging concepts in<br /> collaborating with the design and packaging team to reflect our brand positioning, enhance<br /> product visibility, and align with industry standards.