Key Responsibilities

● Shape and execute social media strategy aligned with brand and growth goals

● Own and manage Kuku TV’s end-to-end social media presence across platforms

● Drive organic customer acquisition through viral, platform-native content and campaigns

● Monitor performance metrics, user behavior, and platform trends, and use data-driven insights to refine content strategies, improve engagement, and scale organic growth

● Collaborate closely with internal teams including content, marketing, and design, and coordinate with external stakeholders such as production houses and actors to actively engage them in campaigns