Sharath is based out of Hyderabad
and started his journey 2012 with a digital marketing agency - they did pushpa movie ka marketing digitally..

Now they are doing OTT platform for shortdrama 2min VERTICAL videos..like reelshort, DramaBox, ShortMax, GoodShort, and FlexTV
they have marketing team, content team.. they are doing youtube linkedin..
slickTV, reelsaga, etc such kind of brands are coming up - they want to be Netflix for regional content

Raised - $5mn seed round from info edge and general catalyst - due diligence ongoing..
want to launch the first cut version of the app in next month..

UI UX - outsourced to doimgo

Nobody over 30 years of age.. need young talent..

close to 40-50mn views
start with Telegu, then tamil and other regional languages

Strong common sense, sharp mind, new ideas generation, energetic, lets try kind of attitude.

Location - Hyderabad - preference is this...preference for people who understand the languague (++if the person speaks the language)

Growth Hacker
Performance marketing is part of it but Growth mindset should be strong , HOW TO ENSURE WORD OF MOUTH KAISE BADHE rather than just spending money on perf marketing.
4-6 years - BITS, IITs are defintly prefered
first principal thinking
strong understand of consumers
analytic skills strong

https://flower-wolverine-d0b.notion.site/Hiring-Chai-Shots-1e47570681538023ac24d83f86dc032f

target companies KukuFM, PocketFM, Pratilipi, dazen, gaming
CTC - 40++ odd lacs