Job Description
<h3 style="margin-top:21px; margin-bottom:5px"><span style="font-size:14pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span style="color:#434343"><span style="font-weight:normal"><a name="_3yglee51fgd5"></a><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif">About Vaaree</span></span></span></span></span></span></span></span></span></h3>
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<p><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Vaaree is the only curated, themed marketplace for home products. With our unique supply we want to assure that customers get a wide variety of quality products at honest pricing.</span></span></span></span></span></span></span></span></p>
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<p><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Just so you know we source products from certified manufacturers across the country and the products offered by Vaaree have their own story to tell. We make sure all our products go through a stringent testing process so we can offer you the best of the best! Factory-to -Customer Model helps us get the products of great quality at the right price to our customer.</span></span></span></span></span></span></span></span></p>
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<h3 style="margin-top:21px; margin-bottom:5px"><span style="font-size:14pt"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span style="color:#434343"><span style="font-weight:normal"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif">Performance Marketing Manager</span></span></span></span></span></span></span></span></h3>
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<p><span style="font-size:11pt"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><i><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif">Responsibilities: </span></span></span></i></span></span></span></p>
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<ul>
<li style="margin-top:15px"><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Plan, create, optimise, implement and manage Google paid search and social media campaigns </span></span></span></span></span></span></span></span></li>
<li><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Structure the campaigns with company objectives/goals.</span></span></span></span></span></span></span></span></li>
<li><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Managing the digital marketing calendar</span></span></span></span></span></span></span></span></li>
<li><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Collaborate with channel-specific marketing teammates (content, creative etc.) to identify areas for growth</span></span></span></span></span></span></span></span></li>
<li><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Drive continuous improvement and optimization through experiments, continuous A/B testing and generating hypotheses</span></span></span></span></span></span></span></span></li>
<li><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Curate insights from FB & LinkedIn Business Manager, Google Analytics, Google Ads Manager to map customer journeys and buyer segments</span></span></span></span></span></span></span></span></li>
<li><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Data reporting with channel specific dashboards, google analytics & Google Search Console</span></span></span></span></span></span></span></span></li>
</ul>
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<p><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><i><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Requirements</span></span></span></span></i></span></span></span></span></p>
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<ul>
<li style="margin-top:15px"><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Experience: 2-3 years </span></span></span></span></span></span></span></span></li>
<li><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Experience with Google ads(Search, Display, & Video) and Meta ads</span></span></span></span></span></span></span></span></li>
<li><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">A combination of analytical and creative thinking, with excellent attention to detail and good business judgement</span></span></span></span></span></span></span></span></li>
<li><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Use a data-driven approach to manage campaigns and derive insights on strategy and performance</span></span></span></span></span></span></span></span></li>
<li><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Passion & hustle to take on & solve problems individually and within cross-functional teams</span></span></span></span></span></span></span></span></li>
<li><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Microsoft Excel</span></span></span></span></span></span></span></span></li>
<li><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Strong verbal and written communication skills and collaborative working style.</span></span></span></span></span></span></span></span></li>
<li><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Keyword Analysis and planning tools</span></span></span></span></span></span></span></span></li>
<li><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Proactive, and takes ownership of work</span></span></span></span></span></span></span></span></li>
<li style="margin-bottom:15px"><span style="font-size:11pt"><span style="background:white"><span style="line-height:115%"><span style="font-family:Arial,sans-serif"><span lang="EN-GB" style="font-size:12.0pt"><span style="line-height:115%"><span style="font-family:"Times New Roman",serif"><span style="color:black">Experience with marketplaces </span></span></span></span></span></span></span></span></li>
</ul>
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