Position Title Assistant Manager / Manager - Digital Marketing Department Ecommerce Reports to Head - Ecommerce Qualification Graduate Experience 6 - 7 years Location Work2Gather 3rd Floor, No.219, 3rd Cross Ambika Corner Complex, NGEF Layout, Kasturi Nagar, Bengaluru - 560 043 Position Summary: Digital Marketing Manager will drive awareness and action towards a business which sells through Sub Brand. Principal Accountabilities  Anything related to Social Media Marketing to boost online sales with the help of brand marketing team.  Managing on page/website related Advertisement & Campaign  Fully invo lve in SEM (Search Engine Marketing) related activities like PPC campaigns, display campaigns, product specific ad campaigns  Influencer marketing to boost online sales  Create Monthly/Yearly calendar and ensure timely execution with the help of creative team and media agencies.  Complete knowledge on SEO to manage Off-page & On-page activities  Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific  Optimize product page copy  Responsible for achieving leads and traffic targets across Search, Display & Affiliate Network.  Ongoing analytics for Landing page optimization and testing to improve conversion of online campaigns.  Administer search engine programs for purposes of diagnostic reporting  Support for creating marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)  Marketing activities with Marketplace partner  Submit report by analyzing the competitor marketing activities as well as price positions on a weekly basi