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SDR / BDR - North America | Scrabble

Posted on February 16, 2026

Job Description

Lucidity is looking for a highly motivated and skilled Enterprise Sales Development Representative (BDR) to support sales in the US region. This position is an integral part of our sales engine. This role within the Enterprise team is responsible for identifying and creating new qualified opportunities within target Enterprise and upper Mid-Market accounts. The Enterprise BDR will need to be able to articulate the Outreach value proposition. BDR will work closely with the founding team members. He/She should be able to come up with new outbound ideas (email contents) and techniques in the mid and enterprise market. The BDRs' role is to book high quality meetings in the mid-market and enterprise space. Overarching Responsibilities: • Do rigorous research on accounts and build an effective reach-out cadence • Identifying champions and key stakeholders within target accounts • Generate qualified opportunities by e-mailing, cold calling, and linked-in prospecting in the target market • Come up with creative emails/content to draw the attention of prospects • Strike and initiate conversations, and set up meetings & demos with relevant profiles • Maintain hygiene and update records in the CRM

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