POSITION DESCRIPTION
Position Title: Asst. Manager/Manager - International Sales (RoW)
Position Holder: Date:
Reports To: GM Sales & Business Development Approved: _______________
Approved: _______________
SBU/Division: Sales / ROW
1. MAIN PURPOSE OF THE POSITION:
- Independent responsibility in Sales & Marketing, Customer service and support for assigned customers in India, Middle East, Russia, Asia-Pacific region, Australia.
- To lead sales growth for new customers in the mentioned areas.
- To initiate NPD based on customer needs & requirements.
- PRINCIPAL ACCOUNTABILITIES:
Principal Accountabilities (KPI’s)
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Key Result Areas
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Major Activities
(What is to be Done and How)
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End Results
(Why it is to be Done)
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2.1. Customer Service
- Rest of the World (ROW) sales and servicing of customers in Middle East, Russia, Asia-Pacific region and Australia according to yearly targets fixed.
- Coordinate with Indian operations for smooth sale of products from Indian operations to customers in RoW region. This needs to be done independently with minimum supervision.
- Coordinate with product development to develop new products and samples as per customer and market requirements.
- Monthly and quarterly shipment plan: work out shipment wise priorities and finalize monthly production and shipment plan with operations.
- Communication orders received with plants and concerned departments – Supply chain, agri, logistics.
- Customer updates – maintain MIS on weekly / monthly shipments & Sales reports, customer wise order tracking and communicate to customers on regular (weekly) basis.
- Maintain and update the order book position on a rolling basis as per Annual Operating Plan requirements.
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- To ensure effective and timely flow of information from customers to Global Green and vice versa. This is necessary to keep customers satisfied while delivering effective sales for the company.
- The accounts being managed for customer servicing represent the major portion of Global Green’s business in ROW.
- Hence an experienced effective customer servicing management is a critical function for the company’s operations.
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2.2. Sales Growth
- Generate additional sales with existing assigned customers and develop new customers in the RoW region. This includes the entire process from first contact to realization of revenue.
- Co-ordinate preparatory work for exhibitions / shows and for customer visits.
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- To achieve sales growth and develop new customers & product lines for the company.
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- Competitor and Market Activities
- Track customer and usage patterns and competitor activities in order to ensure robust regional sales plans in line with overall company plans.
- Develop and maintain relationships with key customers and other relevant bodies to ensure that the company's maximum sales potential is realized.
- Monitor the sales performance of competitors to ensure that the company maintains and develops its competitive position.
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- To ensure that the company is in line or ahead in sales and customer knowledge and relations as per market benchmarks.
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2.4 New Product development -ROW market
- Proactively assess customers' product requirements and make specific proposals for regular supply in order to enhance company leverage with key customers.
- Pass any customer comments on products to Product Development & Operations teams to enable them to identify any potential improvements in products.
- Evaluate feedback from Sales and Customer Research on Product Design / possible enhancements and take actions as necessary.
Assist other departments in the risk assessment of new products.
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3. Product Categories
- Build a very competitive market for Gherkins, Sweet Corns, Jalapeno & Spices etc.in ROW and major markets abroad.
- Introducing new products to customers.
4. SKILLS, EXPERIENCE AND QUALIFICATIONS
Qualifications
- MBA in Sales & Marketing from a reputed Institute (full-time study),
Experience
- At least 5-8 years’ of managerial experience in a FMCG / Food processing industry, with an excellent understanding of FMCG / Processed Food in the international market.
- Has exposure in international B2B business.
- Has exposure to opening new international customers independently.
Skills
- Strong Sales skills with emphasis on planning, organising and delivery
- Interpersonal skills, decision making and problem-solving skills, pro-active & a go-getter.
- Entrepreneurial, innovative and pro-active with ability to work independently.
- Excellent communication and presentation skills.
- Computer literate and MIS management.
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