Sr Digital Marketing Manager | Scrabble
Posted on August 22, 2025
Job Description
Content Creation: Create and manage compelling digital content—graphics, videos,
<p> </p> and infographics - for web, blog, emails, and socials, all aligned with Sula’s brand <p> </p> identity. <p> </p> • Social Media Management: Plan and execute social media strategies to increase <p> </p> brand awareness and engagement across platforms such as Instagram, Facebook, <p> </p> Twitter, and LinkedIn, and monitor trends, and responding to customer inquiries. <p> </p> • Performance Marketing: Manage and optimize digital advertising campaigns <p> </p> (Google Ads, Facebook Ads, etc.) to drive traffic, engagement. <p> </p> • Influencer Marketing: Identify and collaborate with relevant influencers and brand <p> </p> ambassadors to enhance brand visibility and credibility and manage relationships to <p> </p> ensure alignment with Sula’s marketing objectives. <p> </p> • Budgeting: Prepare marketing budget and monitor expenses to ensure costeffectiveness. Track and report on budget performance, providing recommendations <p> </p> for adjustments, as necessary. <p> </p> • Collaboration: Collaborate with agency partners and stakeholders across level to <p> </p> align market<br />