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Sr Digital Marketing Manager | Scrabble

Posted on August 22, 2025

Job Description

Content Creation: Create and manage compelling digital content—graphics, videos,

<p>&nbsp;</p> and infographics - for web, blog, emails, and socials, all aligned with Sula&rsquo;s brand <p>&nbsp;</p> identity. <p>&nbsp;</p> &bull; Social Media Management: Plan and execute social media strategies to increase <p>&nbsp;</p> brand awareness and engagement across platforms such as Instagram, Facebook, <p>&nbsp;</p> Twitter, and LinkedIn, and monitor trends, and responding to customer inquiries. <p>&nbsp;</p> &bull; Performance Marketing: Manage and optimize digital advertising campaigns <p>&nbsp;</p> (Google Ads, Facebook Ads, etc.) to drive traffic, engagement. <p>&nbsp;</p> &bull; Influencer Marketing: Identify and collaborate with relevant influencers and brand <p>&nbsp;</p> ambassadors to enhance brand visibility and credibility and manage relationships to <p>&nbsp;</p> ensure alignment with Sula&rsquo;s marketing objectives. <p>&nbsp;</p> &bull; Budgeting: Prepare marketing budget and monitor expenses to ensure costeffectiveness. Track and report on budget performance, providing recommendations <p>&nbsp;</p> for adjustments, as necessary. <p>&nbsp;</p> &bull; Collaboration: Collaborate with agency partners and stakeholders across level to <p>&nbsp;</p> align market<br /> &nbsp;
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