Work Description: 

Develop creative assets for content marketing on social media platforms like FB, IG, YouTube.

Planning

• Identify advertising formats for promotional campaigns to drive online sales

• Create video content for the company right from Ideation, Script, Video Shoot, Editing

• Develop storyboard, scripts, ad copies to communicate products USP, features, benefits

• Develop creative assets to launch new eCommerce products for women health

• Develop video concepts for online marketing to boost brand awareness

Execution

• Produce video with customers, doctors and healthcare influencers

• Manage creative team of scriptwriters, cameraman, video editors, designers

• Provide creative direction & inputs to on-camera artists, actors, agencies

• Drive performance of creative assets

• Develop post purchase communication to retain customers

Candidature requirements: 

• 5+ years experience in news channels, advertising agency, eCommerce video content team

• Prior experience in developing video content for online sales or news journalism (preferred)

• Experience in women oriented product, service, startup [added plus]

• Strong storytelling visualisation skills in form of videos & graphics

• Intuitively sense the market need and visualise marketing & communication tactics