Develop and implement content marketing strategies to drive brand awareness, engagement, and lead generation. • Create high-quality, engaging content including blog posts, articles, infographics, videos, and social media posts. • Collaborate with cross-functional teams to ensure content aligns with brand messaging, target audience, and marketing objectives. • Conduct keyword research and optimize content for SEO to increase organic traffic and improve search engine rankings. • Manage content calendar and production schedule to ensure timely delivery of content across multiple channels. • Monitor and analyze content performance using analytics tools to identify trends, insights, and areas for improvement. • Stay up-to-date with industry trends and best practices in content marketing to drive continuous improvement and innovation.