Director, Product Line Creation – Women’s Apparel

Company Overview

Agilitas Group is building India’s most integrated sportswear ecosystem, which includes:

1. Manufacturing – Mochiko, India’s largest sports footwear manufacturer for global brands.
2. Consumer Brands
   • Lotto – A sports and culture-focused brand for individuals who live on their own terms.
   • One8 – A global high-performance brand from India aimed at the world.
3. Retail
   • Sports Yard – A big-box destination format multi-brand sportswear outlet.
   • Concept 2 (Launching FY26) – A full-price multi-brand sneaker-focused omnichannel format.

Agilitas is rapidly scaling to become India’s leading sportswear group, combining world-class manufacturing with a robust brand and retail presence.

Job Summary

The Director of Product Line Creation for Women’s Apparel will own the end-to-end product lifecycle, from range planning to go-to-market (GTM) strategies and commercial delivery. This role is pivotal in shaping the women’s apparel collection for Lotto and One8, aligning with brand direction, consumer positioning, and retail requirements.

Responsibilities

• Manage the complete product lifecycle for Women's Apparel across Lotto and One8, including range planning and development briefs to GTM and commercial delivery.
• Build and plan the Women's range (performance, training, lifestyle) with multiple seasonal drops, ensuring original brand terms, prices, and margins are maintained.
• Collaborate with the design team to create commercially viable Women's collections, with clear fit and fabrication briefs.
• Coordinate with sourcing and development teams to guarantee timely deliveries that meet specifications and cost targets.
• Drive season launch strategy including pricing, channel allocation, discounting approach, and full-price sell-through management.
• Partner with brand heads for Lotto and One8 to ensure Women's products align with overall campaign direction and retail requirements.
• Collaborate with Direct-to-Consumer (D2C) and retail channel teams to align right product offerings at the right time and through the right channels.
• Utilize data and market intelligence for range refinement, assessing successful strategies and consumer preferences.
• Stay updated on global and Indian Women's sportswear and athleisure trends.

Qualifications

• 7 to 12 years of experience in apparel buying, merchandising, or product management, specifically within the Women's category.
• Proven track record of owning Women’s range planning and Profit & Loss (P&L) responsibilities in a brand, retail, or licensed brand operation.
• Background in sports, activewear, athleisure, or premium fashion, with specific expertise in the Women's category.
• Strong commercial acumen, including Open-to-Buy (OTB) management, margin planning, and sell-through optimization.
• Experience managing multiple channels including Exclusive Brand Outlets (EBOs), Shop-in-Shops (SIS), online, and D2C.
• Proven experience managing 4 to 6 seasonal drops per year with a range of 500 to 1,000+ options.

Preferred Skills

• Experience in data analysis and market research to drive product decisions.
• Familiarity with digital marketing strategies and consumer engagement tactics.

Experience

• Minimum of 7 years in a similar role within the apparel industry, focusing on Women’s products.

Environment

• Work will be conducted primarily in-office within the Bengaluru region at Agilitas Group's headquarters, emphasizing a collaborative team culture.

Salary

• Salary details have not been specified.

Growth Opportunities

• Opportunities for career advancement within the Agilitas Group as it continues to scale, potentially leading to higher leadership roles within the business.

Benefits

• Specific benefits have not been mentioned.