Drive inbound conversion and outbound proactive calling campaigns targeting dairy and crop farmers across Karnataka and South India.

 

● Own CRM operations on LeadSquared — automated workflows, lead nurturing, pipeline tracking, and performance dashboards.

 

● Manage integrated outreach across voice, WhatsApp, and SMS using platforms like Exotel and Gupshup.

 

● Lead, roster, and performance-manage a team of on-site and remote telecallers and relationship managers.

 

● Design and deliver product and sales training for new customer relationship representatives — both on-site and remotely.

 

● Manage third-party telecalling agencies — briefing, quality monitoring, and SLA accountability.

 

● Maintain daily and weekly reporting on customer satisfaction, calls made, conversion rates, and revenue generated.

 

 

KPIs

 

● Monthly revenue from telecalling channels.

 

● Lead-to-sale conversion rate.

 

● Outbound campaign ROI.

● Team productivity per agent per day.

 

● Training ramp time for new joiners.

 

● Agency output versus SLA.