Brand Lead

Company Overview

Bruno Milano is a fast-growing consumer brand with a strong presence across leading E-commerce and Quick Commerce platforms. The company is focused on scaling its operations and enhancing brand identity through creative and strategic initiatives.

Job Summary

We are looking for a Brand Lead who will be responsible for shaping and executing the brand strategy, ensuring consistent communication across all consumer touchpoints, and leading content initiatives that strengthen brand awareness and drive business growth. This role is ideal for someone with hands-on experience in brand management and digital-first consumer brands, who enjoys combining creativity with data-driven decision-making.

Responsibilities

• Develop and execute the overall brand strategy aligned with business objectives.
• Build and maintain a strong and consistent brand identity across all digital platforms.
• Plan and execute integrated marketing campaigns to enhance brand visibility and customer engagement.
• Lead content planning and storytelling across social media, website, marketplaces, and other digital channels.
• Collaborate with creative, performance marketing, marketplace, and product teams to ensure cohesive brand communication.
• Work closely with external agencies and content creators to deliver high-quality marketing assets.
• Monitor campaign performance and optimize brand initiatives using consumer insights and analytics.
• Conduct market research and competitor analysis to identify trends and growth opportunities.
• Ensure consistency in brand messaging, tone of voice, and visual identity across all customer touchpoints.
• Manage campaign timelines and coordinate cross-functional stakeholders for seamless execution.

Qualifications

• 5-6 years of experience in Brand Management.
• Experience with consumer, lifestyle, fashion, or direct-to-consumer (D2C) brands is preferred.
• Strong understanding of branding, content strategy, and digital marketing.
• Experience managing integrated marketing campaigns across online channels.
• Excellent communication, presentation, and stakeholder management skills.
• Strong creative thinking with an analytical approach to measuring campaign effectiveness.
• Ability to thrive in a fast-paced, high-growth environment.

Preferred Skills

• Brand Strategy & Positioning
• Content Marketing
• Digital Marketing
• Campaign Planning & Execution
• Consumer Insights & Market Research
• Social Media & Brand Communication
• Agency & Stakeholder Management
• Cross-functional Collaboration
• Performance Analysis & Reporting

Experience

5-6 years of experience is required in relevant roles focusing on brand management.

Environment

This position is based in Sector 2, Noida and requires working from the office. The working week comprises 5.5 days, with Saturday being a half-day.

Salary

Not specified.

Growth Opportunities

This role offers the opportunity to build and scale a rapidly growing consumer brand, working in a dynamic, entrepreneurial environment with high ownership and performance-driven compensation.

Benefits

• Drive impactful brand initiatives across leading E-commerce and Quick Commerce platforms.
• Accelerated growth opportunities within the company.