Senior Analytics Consultant

Job Summary

We are seeking a Senior Analytics Consultant with strong expertise in Adobe Analytics and Adobe Customer Journey Analytics (CJA). This role requires a strategic thinker with hands-on experience in digital analytics implementation, data layer architecture, tag management, and advanced reporting. The ideal candidate should be able to drive data strategies, execute implementations, and deliver actionable insights that influence business decisions.

Responsibilities

• Lead and manage end-to-end implementation of Adobe Analytics and Customer Journey Analytics (CJA).
• Design and manage solution design references (SDRs) and tracking strategies for digital platforms (web & mobile).
• Collaborate with developers to implement tracking using Adobe Launch / Tag Managers.
• Build, customize, and troubleshoot CJA Workspaces, Analysis Workspace projects, and report suites.
• Integrate multiple data sources into Adobe CJA using Experience Platform (AEP) datasets and schemas.
• Translate complex business requirements into tracking plans and actionable dashboards.
• Conduct audits and QA testing of analytics implementations and tag setups.
• Work closely with marketing, product, and engineering teams to support experimentation and data-driven decisions.
• Provide mentorship and support to junior team members.

Qualifications

• 5+ years of experience in digital analytics with deep hands-on knowledge of Adobe Analytics and Adobe CJA.
• Strong understanding of JavaScript, HTML, and tag management systems (especially Adobe Launch).
• Expertise in data layer planning and schema design for Adobe solutions.
• Experience with Adobe Experience Platform (AEP) and Customer Journey Analytics configurations.
• Proficient in Analysis Workspace, segmentation, calculated metrics, and attribution modeling.
• Experience with data QA tools (ObservePoint, Charles Proxy, Adobe Debugger, etc.).
• Ability to communicate analytics concepts to non-technical stakeholders.
• Strong problem-solving and analytical skills.

Preferred Skills

Information about preferred skills is not specified.

Experience

• A minimum of 5 years of experience in digital analytics focusing on Adobe tools.