Sales Strategy & Revenue Growth • Lead monetization of Signpost ecosystem through brand partnerships. • Develop and execute GTM strategies to target and onboard relevant brands, building a robust sales pipeline. • Manage end-to-end partnerships from pitch to closure, ensuring delivery of client objectives. • Develop and implement ad sales strategies to achieve and exceed revenue targets. • Drive business development initiatives across traditional, digital, and integrated platforms. 2. Client Relationship Management • Build and maintain strong relationships with key clients, agencies, and brand partners. • Provide innovative advertising solutions tailored to client objectives. Quickly understand the various media platforms that Signpost India offers. • Establish strong relationships across PSU, Agency, and Direct clients to secure sustained revenue streams. 3. Team Leadership & Development • Hire, train, and lead a team to drive business development, revenue growth, and execution excellence. • Conduct regular performance reviews, training, and development sessions. 4. Market Insights & Strategy • Monitor market trends, competitor activities, and audience insights to refine sales strategy. • Prepare periodic reports and forecasts on sales performance and business pipeline. 5. Cross-functional Collaboration • Work closely with operations, creative, and finance teams to ensure campaign delivery and client satisfaction.