Social Media Marketing Manager

Company Overview

[Details about the company, its industry, and culture are not specified. This section can be removed if not applicable.]

Job Summary

The Social Media Marketing Manager will be responsible for developing, implementing, and managing social media strategies to enhance brand awareness and drive engagement. This role is vital in promoting products and services offered by our FMCG (Fast-Moving Consumer Goods) company, ultimately contributing to the organization's overall goals.

Responsibilities

• Develop and execute comprehensive social media strategies to align with business objectives.
• Create, curate, and manage published content across various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
• Monitor, analyze, and report on the performance of social media campaigns using analytics tools to refine strategies.
• Foster positive community engagement and respond to customer inquiries in a timely manner.
• Collaborate with cross-functional teams, including marketing, sales, and customer service, to ensure cohesive messaging.
• Stay up-to-date with the latest social media best practices, trends, and technology to remain competitive in the market.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• 3-5 years of experience in social media marketing, preferably within the FMCG sector.
• Strong understanding of social media platforms and their respective audiences.
• Proficiency in social media management and analytics tools.
• Excellent written and verbal communication skills.
• Creative thinking and problem-solving abilities.
• Strong organizational skills with the ability to manage multiple projects simultaneously.

Preferred Skills

• Experience with graphic design tools (e.g., Adobe Creative Suite, Canva).
• Knowledge of SEO principles and how they apply to social media.
• Familiarity with paid advertising on social media platforms.

Experience

• 3-5 years of relevant experience in social media marketing, with a preference for candidates who have worked in the FMCG industry.

Environment

• Typical work environment is office-based, with potential flexibility for remote work arrangements.

Salary

[Salary details are not specified. This section can be removed if not applicable.]

Growth Opportunities

[Opportunities for career advancement within the company are not specified. This section can be removed if not applicable.]

Benefits

[Benefits offered by the company are not specified. This section can be removed if not applicable.]