Role Overview We are looking for a Content Lead who is equal parts storyteller, cultural observer, and creative producer.

Someone who can translate Bodega’s brand world into content that feels instinctive, cinematic, raw, and culturally fluent — whether it’s a 5-second reel, a street-level photo series, or a chef collaboration. This role shapes how India meets Bodega every day.

Key Responsibilities 1. Content Strategy & Editorial Direction ● Build and own the brand’s content engine across Instagram, YouTube, and emerging platforms.

● Develop a content calendar aligned with brand priorities, launch phases, partnerships, and seasonal cultural moments.

● Shape the brand’s editorial voice — conversational, kineti