Senior Category Executive 

Qualifications

• Master’s in Business Management (Marketing)
• 4-6 years of experience in a brand marketing (B2C) role, preferably in FMCG
• Strong analytical and problem-solving skills
• Excellent oral and written communication skills 
• Familiarity with International retail environment – both offline (retail) and online (e-commerce, q-commerce) trade channels
• Proficiency with project management & data analysis tools, design and presentation software
• Ability to work in cross-functional teams with collaboration and teamwork

Responsibilities

• Custodian of the category and all product lines falling under that.  Responsible for the topline growth of the category, using all elements of the marketing mix
• Help track product performance by monitoring key performance indicators (KPIs) and create suitable action plans to improve performance, by channel.
• Identify market trends, understand consumer preferences, competitive product positions and opportunities for growth
• Gather and analyze trade & consumer feedback to inform product improvements and guide future development
• Develop the product roadmap and define product modifications or new product requirements
• Work with other departments, such as Sales and R&D, to align on product goals and ensure a unified strategy. 
• Create project plans and manage project timelines across functions, with ultimate go-to-market responsibility for all projects

Location/Reporting/Travel

• The position will be based out of Mumbai, but will involve very close working with the HO in Bharuch.  
• The role will require domestic & International travel, for a few days every month, in order to visit different markets and obtain first-hand understanding of the consumer and trade channels.