<p><b>Senior Category Executive&nbsp;</b></p> <p><b>Qualifications</b></p> <ul> <li>Master&rsquo;s in Business Management (Marketing)</li> <li>4-6 years of experience in a brand marketing (B2C) role, preferably in FMCG</li> <li>Strong analytical and problem-solving skills</li> <li>Excellent oral and written communication skills&nbsp;</li> <li>Familiarity with International retail environment &ndash; both offline (retail) and online (e-commerce, q-commerce) trade channels</li> <li>Proficiency with project management &amp; data analysis tools, design and presentation software</li> <li>Ability to work in cross-functional teams with collaboration and teamwork</li> </ul> <p><b>Responsibilities</b></p> <ul> <li>Custodian of the category and all product lines falling under that.&nbsp; Responsible for the topline growth of the category, using all elements of the marketing mix</li> <li>Help track product performance by monitoring key performance indicators (KPIs) and create suitable action plans to improve performance, by channel.</li> <li>Identify market trends, understand consumer preferences, competitive product positions and opportunities for growth</li> <li>Gather and analyze trade &amp; consumer feedback to inform product improvements and guide future development</li> <li>Develop the product roadmap and define product modifications or new product requirements</li> <li>Work with other departments, such as Sales and R&amp;D, to align on product goals and ensure a unified strategy.&nbsp;</li> <li>Create project plans and manage project timelines across functions, with ultimate go-to-market responsibility for all projects</li> </ul> <p><b>Location/Reporting/Travel</b></p> <ul> <li>The position will be based out of Mumbai, but will involve very close working with the HO in Bharuch. &nbsp;</li> <li>The role will require domestic &amp; International travel, for a few days every month, in order to visit different markets and obtain first-hand understanding of the consumer and trade channels.</li> </ul>