Marketing Intern

Company Overview

The organization is a social enterprise focused on providing innovative solutions and services in elderly care. Based in Mumbai, the company is committed to improving the quality of life for the elderly population through impactful, community-driven initiatives. The culture emphasizes compassion, social responsibility, and a collaborative approach to problem-solving.

Job Summary

The Marketing Intern will support the organization’s marketing efforts by assisting in the creation, execution, and analysis of promotional campaigns aimed at raising awareness and engagement for elderly care initiatives. The role offers a unique opportunity to contribute to a meaningful cause while gaining hands-on experience in marketing within the social enterprise sector.

Responsibilities

• Assist in the development and implementation of marketing campaigns across various channels (digital, print, social media).
• Create engaging content tailored for the organization’s target audience, focusing on elderly care issues and solutions.
• Support the management and growth of social media accounts, including content scheduling and audience engagement.
• Conduct market research to identify trends, opportunities, and best practices in elderly care marketing.
• Analyze campaign performance and prepare reports to measure effectiveness and suggest improvements.
• Collaborate with cross-functional teams, including operations and community outreach, to align marketing strategies with organizational goals.

Qualifications

• Pursuing or completed a Bachelor’s degree in Marketing, Communications, Business, Social Sciences, or a related field.
• Strong written and verbal communication skills.
• Creative thinking and content creation abilities.
• Basic understanding of digital marketing principles and tools.
• Ability to work independently as well as collaboratively in a team environment.
• Strong organizational and time management skills.
• Passion for social causes, particularly elderly care.

Preferred Skills

• Experience with social media management platforms (e.g., Hootsuite, Buffer).
• Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite).
• Previous internship or volunteer experience in marketing or non-profit/social enterprise settings.
• Knowledge of local languages in addition to English.
• Analytical and problem-solving mindset.

Experience

• No minimum experience required; freshers and students are encouraged to apply.
• Any previous experience in marketing, communications, or social sector organizations will be an advantage.

Environment

• Location: Hybrid ,Mumbai-based office.
• Work Setting: Primarily remote; may include some field visits to elderly care centers or community events.
• Collaborative, mission-driven, and supportive work environment with exposure to social sector operations.

Salary

• ₹1,80,000 p.a– ₹2,40,000 (for the duration of the internship, as per contract terms).

Benefits

• Opportunity to work on meaningful projects with social impact.
• Certificate of internship upon successful completion.
• Hands-on mentorship and learning experiences.
• Networking opportunities within the social enterprise and elderly care ecosystem.