Marketing Campaign Management: Develop the monthly marketing plan

 

across retail stores & digital properties and align the same to the performance

 

metrics. Develop and manage marketing campaigns that promote the brand,

 

products, or services. Monitor campaign performance and make adjustments

 

as needed to achieve financial performance metrics.

 

• Content Creation: Develop the manage the monthly content calendar. Create

 

or oversee the creation of content, including written, visual, and multimedia

 

materials, to support brand communication and marketing efforts.

 

• Brand Performance Analysis: Create a framework and then monitor and

 

analyze key performance metrics related to brand awareness, customer

 

perception, and market share. Use data to make informed decisions and drive

 

improvements.