Social Commerce Manager | Scrabble & Jigsaw

Posted on July 14, 2023

Job Description

<div> <div> <div> <p>The Sleep Company is India’s leading comfort technology company and the creator of the revolutionary SmartGRID mattresses. The aim of the company is to offer customers the best sleeping experience that uses science and ergonomics to create the ultimate comfort and optimal support for the body.</p> <p>The company was founded in November, 2019 by Priyanka and Harshil Salot, both IIM- Calcutta alumni. Harshil worked with Axis Bank and then went on to lead the family business while Priyanka worked for P&G heading brands like Ariel, Tide and Pampers in India.<br /> The company has so far raised INR 177 cr in a Series B funding round led by Premji Invest, Fireside Ventures and Alteria Capital, and it raised INR 13.4 cr in pre-Series A funding round. Furthermore, it boasts of a 200 cr ARR rate as of October 2022 and has clocked in a 400% YoY growth. By 2024, The Sleep Company is aiming to become an INR 500 cr business and hit INR 1000 CR within 4-5 years.</p> <p>Armed with a fiercely customer-centric approach and its Great Place to Work certification, The Sleep Company is well on its way to becoming the World's Best Comfort Technology Company, changing the way people sleep and sit.</p> <p>ABOUT THE ROLE</p> <p>If you’re looking for a new role that will both challenge and excite you in equal measure, and you’re not afraid of ambitious targets and then we could be the place for you.</p> <p>You should apply for this role if you count yourself as a hustler and are ready to get on a roller coaster ride where every day will be a new day in finding new opportunities to find and improve.</p> <p>We at TSC want to create a culture which is always thinking customer first and we are committed to develop and grow people internally and come be part of the journey to build a 1000cr business.</p> </div> </div> <img alt="page1image20890224" height="0.840000" src="blob:https://talenthirecls13.ceipal.com/03e3f0dd-134c-4336-90fe-8617a300aa1f" width="90.000000" /> <div> <div> <div> <div> <ul> <li> <p>  Drive Social Commerce channel's targets in terms of Sales Value, ROI and P&L</p> </li> <li> <p>  Implement the social-commerce strategy: focus on increasing adoption of the Social</p>

<p>Commerce in turn driving revenues through online and retail sale.</p>
</li>
<li>
<p> &nbsp;Drive customer acquisition through digital marketing, and a seamless customer experience</p>

<p>online</p>
</li>
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<p> &nbsp;Owner of the PPD Social Commerce Platform ensuring that the brand presence and journey</p>

<p>online is consistent with overall brand standards and strategy</p>
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</ul> </div> </div> </div> <div> <div> <div> <ul> <li> <p>  Create and maintain a Social Commerce business plan: promotional calendar, product exclusivities, cross selling mechanisms</p> </li> <li> <p>  Drives relationship with partners to ensure synergies between the brand’s own activities and partners</p> </li> <li> <p>  Develops customer understanding through customer data, contributing to the overall analysis of the consumer path to purchase</p> </li> <li> <p>  Establish and maintain relationships with key stakeholders inside the Company (D2C, Category & Retail team)</p> </li> </ul> </div> </div> </div> <div> <div> <div> <p>Requirements:</p> </div> </div> </div> <div> <div> <div> <ul> <li> <p>  Good understanding and sensitivity towards influencer, home furnishing trends.</p> </li> <li> <p>  More than 5 - 7 years of relevant work experience in Influencer Marketing, D2C/Ecomm</p>

<p>companies</p>
</li>

</ul> </div> </div> </div> </div> </div> <div> <div> <div> <div> <ul> <li> <p>  Good understanding of e-Channels business model to drive on-platform visibility.</p> </li> <li> <p>  Strong Digital marketing experience, particularly in the areas of Search, Analytics, social</p>

<p>media and Mobile.</p>
</li>
<li>
<p> &nbsp;Having experience in working with KOL is preferred</p>
</li>
<li>
<p> &nbsp;Ability to manage multiple stakeholder with great communication and influencing skills.</p>
</li>

</ul> </div> </div> </div> </div>