Art Director
Company Overview
DailyObjects is a design-led lifestyle brand creating thoughtfully designed tech accessories, bags, and everyday carry essentials. Through design, innovation, and storytelling, we create products that seamlessly fit into modern lifestyles.
Job Summary
The Art Director will lead visual storytelling across campaigns, product launches, content, retail, and digital experiences, ensuring a strong and consistent brand identity. This role is integral to conceptualizing and executing creative campaigns that highlight the DailyObjects brand and products, collaborating with various teams to deliver high-quality creative work.
Responsibilities
- Campaign Development: Lead creative development for product launches, seasonal campaigns, collaborations, and brand initiatives. Translate marketing objectives into strong visual concepts and storytelling frameworks.
- Art Direction: Provide direction for 3D teams, photography, and video shoots, including product, lifestyle, social, and advertising content while ensuring alignment with DailyObjects' brand identity and quality standards.
- Design & Content: Oversee the creation of digital assets for social media, websites, emails, and paid advertising, collaborating with graphic and motion designers to develop engaging content formats.
- Retail & Brand Experience: Support creative development for retail stores, visual merchandising, and experiential activations, ensuring consistency across all brand touchpoints.
- Team Leadership: Mentor designers and content creators, manage multiple projects, and collaborate cross-functionally with various teams, presenting concepts to internal stakeholders.
Qualifications
- Experience: 5–6+ years of experience in Art Direction, Visual Communication, Creative Design, or Advertising.
- Portfolio: Strong portfolio showcasing campaign work, photography direction, branding, and content creation.
- Brand Experience: Experience working with consumer brands, lifestyle brands, fashion, technology, or Direct-to-Consumer (D2C) businesses.
- Skills:
- Strong understanding of visual storytelling, composition, typography, color, and design systems.
- Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Understanding of photography, filmmaking, editing, and content production workflows.
- Ability to conceptualize and execute integrated marketing campaigns.
- Strong presentation and communication skills.
- Excellent attention to detail and aesthetic judgment.
Preferred Skills
- Experience directing product-focused campaigns.
- Familiarity with motion design and 3D visualization workflows.
- Experience working in retail environments and experiential marketing.
- Knowledge of AI-assisted creative tools and emerging content workflows.
Experience
5–6+ years of experience in relevant fields.
Environment
The position is based in Gurugram, India, and will involve collaboration with various teams across multiple channels in a creative workspace.
Salary
Salary range is not specified.
Growth Opportunities
The role offers the opportunity to shape and evolve the visual identity of the brand at scale, along with potential career advancement within one of India’s leading design-led lifestyle brands.
Benefits
- Work on product launches, collaborations, campaigns, retail experiences, and brand storytelling.
- Collaborate with a multidisciplinary team across design, content, photography, film, and product development.
