Content Lead | Scrabble
Posted on August 10, 2023
Job Description
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<p>Content Strategy:</p>
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<p>● Collaborate with the founder to develop and execute content strategies that support the company's objectives and brand vision.</p>
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<p>● Conduct research and analysis to identify target audience preferences, content trends, and industry best practices.</p>
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<p>● Define content goals, objectives, and KPIs, and regularly evaluate performance metrics to optimize content eectiveness.</p>
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<p>● Stay up to date with content marketing trends and SEO best practices, implementing strategies to improve content visibility and engagement.</p>
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<p>● Work closely with the founder to understand their vision, goals, and requirements, providing regular updates and seeking feedback to drive content success.</p>
<p>Team Management:</p>
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<p>● Lead and manage a team of writers, providing guidance, feedback, and support to ensure the delivery of high-quality content.</p>
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<p>● Assign writing projects, set deadlines, and monitor progress to ensure timely completion.</p>
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<p>● Conduct regular performance evaluations, identify areas for improvement, and provide training opportunities to enhance the team's skills.</p>
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<p>● Ensure all content is aligned with brand guidelines, tone, and voice, maintaining a consistent and cohesive brand image.</p>
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<p>● Review and approve content created by the writing team, ensuring accuracy, clarity, and adherence to style and grammar standards.</p>
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<img alt="page1image16814976" height="1.000000" src="blob:https://talenthirecls13.ceipal.com/882398a6-2295-45ef-b4da-e397bc476c5c" width="463.000000" /></div>
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<p>● Collaborate with cross-functional teams, such as marketing, design, and product, to ensure content supports overall marketing initiatives and aligns with product updates.</p>
<p>Who We’re Looking For</p>
<p>We’re looking for a creative person, who thinks outside the box. You must have:</p>
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<p>● Exceptional writing, editing, and proofreading skills, with a keen eye for detail.</p>
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<p>● Strong understanding of content marketing principles and SEO best practices.</p>
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<p>● Experience managing a team of writers, providing guidance, feedback, and</p>
<p>fostering a collaborative environment.</p>
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