Lead the Marketing function towards enabling Distribution functions and achievement of revenue for agreed targets through all distribution channels<br />  Planning, forecasting, and budgeting as part of the Leadership team<br />  Forging new relationships with partners in the digital space to sustain high growth rates in customer acquisition<br />  Develop a business-aligned marketing strategy and build high-impact, effective, and outcome-driven Integrated Marketing Campaigns<br />  Develop programs to enhance consumer contact<br />  Setup the fulfilment process for online sales by creating an end-to-end ecosystem including operations, underwriting, issuance, servicing, and claims management<br />  Articulate & execute the strategy on customer connect