Category Growth & Partnerships Manager

Company Overview

Fixxly is an early-stage hyperlocal building materials company focused on India's large and underserved repair & maintenance (R&M) market. We deliver essential building materials to trade professionals, including electricians, plumbers, painters, carpenters, and general contractors. Fixxly is funded by leading global and Indian funds.

Job Summary

The Category Growth & Partnerships Manager will play a crucial role in expanding Fixxly's presence within specific trade communities. This field-first, relationship-driven role is essential for achieving growth targets and building effective partnerships within the trade sector.

Responsibilities

• Own GMV, sign-up, and repeat-order targets for your assigned trade category and geography.
• Monitor daily ordering numbers for your category to diagnose any supply gaps, pricing issues, or demand shortfalls.
• Maintain a live view of product availability and pricing competitiveness within your category, providing recommendations during weekly growth reviews.
• Plan and execute monthly BTL activation calendars including trade counter activations, site visits, partnerships with builders merchants, and tool-shop tie-ups.
• Identify and sign partnerships with trade associations and training bodies, negotiate co-marketing arrangements, and track the return on investment (ROI) for referrals monthly.
• Build a pipeline of anchor accounts consisting of larger contractors or trade businesses that will adopt Fixxly and increase volume.
• Seed Fixxly's referral programme at on-ground touchpoints and gather qualitative field feedback to enhance the product and catalogue.
• Collaborate with the Growth & Revenue Manager on first-order conversion for newly acquired users in your category.

Qualifications

• Must-have:

  • 3–5 years of experience in category management, trade marketing, business development, or field sales at a consumer or B2B company.
  • Comfort with working in the field, visiting trade sites, tool shops, and contractors' offices.
  • Strong relationship-building skills with non-digital, blue-collar professional communities.
  • Basic analytical skills to interpret category dashboards and identify discrepancies.
  • High ownership mindset, accountable for achieving sign-up and GMV targets.

• Nice to have:

  • Previous experience in sales or field activation roles at building material organizations.
  • Knowledge of one or more trade categories: plumbing, electrical, carpentry, civil construction.
  • Experience in executing BTL activations at trade counters, hardware stores, or contractor networks.

Experience

A minimum of 3-5 years of relevant experience in category management, trade marketing, business development, or field sales.

Environment

This position is field-heavy, primarily involving visits to trade sites, tool shops, and contractor offices in Bangalore.

Salary

Estimated salary range is not specified.

Growth Opportunities

Opportunities for career advancement within the company are implied, with full ownership of the function and direct access to the Founder.

Benefits

Fixxly offers a collaborative work environment with:

• Full ownership of your function and focus on outcomes.
• Direct involvement in company-wide strategy from day one.
• Opportunity to tackle a category-defining problem in a large, underserved market.
• A small, high-caliber team where your work is visible and impactful.