Category Manager – SME

Company Overview

Details about the company, its industry, and culture are not specified.

Job Summary

We’re looking for a Category Manager – SME who will own and drive the strategy, growth, and profitability of the SME lending category. This role sits at the intersection of business, product, credit, and distribution and is ideal for someone who has previously worked as a Product Manager in SME lending at a bank or Non-Banking Financial Company (NBFC).

Responsibilities

• Own end-to-end responsibility for the SME lending category, including product strategy, growth, profitability, and customer success.
• Identify segment-specific credit needs and build customized loan offerings to meet those needs.
• Collaborate with credit, risk, and underwriting teams to co-create product policies, pricing, and documentation norms.
• Work closely with business and sales teams to drive category penetration and scale across geographies.
• Partner with marketing and tech teams to improve product visibility, user journeys, and conversions.
• Analyze internal and external data to monitor performance, identify opportunities, and continuously improve.
• Stay updated with industry trends, competitor offerings, and regulatory changes impacting the SME segment.

Qualifications

• Tier 1 MBA with a solid academic background.
• 3+ years of experience as a Product Manager / Category Manager in SME Lending in banks, NBFCs, or FinTechs.
• Strong understanding of SME customer behavior, credit lifecycle, documentation, and regulatory compliance.
• Analytical and data-driven approach with hands-on experience in managing product/category P&L.
• Ability to thrive in a fast-paced, cross-functional, and execution-focused environment.

Preferred Skills

• Experience in developing and managing product strategies that drive growth within the SME segment.
• Strong communication and interpersonal skills to collaborate effectively with cross-functional teams.

Experience

• Minimum 3 years of relevant experience in product management or category management in SME lending sectors.

Environment

Details about the typical work setting, location (remote, in-office, hybrid), or physical conditions are not specified.

Salary

Salary details are not specified.

Growth Opportunities

Potential career advancement opportunities within the company are not specified.

Benefits

Details regarding offered benefits are not specified.