Field Sales Executive (Feet-on-Street)

Company Overview

Lane is a driving education platform focused on making India's roads safer by creating confident and responsible drivers. We offer structured 4-wheeler driving classes, RTO services, and related mobility solutions across Bangalore.

Job Summary

The Field Sales Executive will play a crucial role in building and scaling our offline lead generation channel. The primary expectation for this role is to engage actively with apartment communities, resident associations, local businesses, and prospective customers to generate high-quality leads and drive brand awareness for Lane's services.

Responsibilities

• Visit apartment complexes, gated communities, and residential societies daily.
• Build and maintain relationships with apartment managers, association members, and community representatives.
• Promote Lane's driving education and RTO services to prospective customers.
• Conduct on-ground lead generation activities through flyers, events, and community activations.
• Coordinate with apartment management teams to secure permissions for promotional activities and stalls.
• Collect customer inquiries and ensure timely handover to the inside sales team.
• Gather market intelligence on local driving schools, competitor pricing, and customer preferences.
• Identify opportunities for resident engagement through AGMs, community events, festivals, and other gatherings.
• Maintain daily activity and lead generation reports.

Qualifications

• Excellent communication skills in English and Kannada (mandatory).
• Strong interpersonal and relationship-building skills.
• Confidence in approaching and engaging with new people.
• Self-motivated, proactive, and comfortable working independently in the field.
• Good negotiation and persuasion skills.
• Familiarity with Bangalore localities and residential communities is preferred.
• Basic knowledge of Google Sheets, forms, and mobile applications is an advantage.
• Educational Qualification: Graduation in any relevant field preferred.

Preferred Skills

• 0-3 years of experience in field sales, direct sales, community marketing, business development, or lead generation.
• Freshers with strong communication skills and a willingness to work in the field are also encouraged to apply.

Experience

• 0-3 years of relevant experience in field sales or related fields.

Environment

This position involves working full-time in the field, primarily in Bengaluru (Indiranagar). The role requires frequent visits to various local communities, making it essential for candidates to be comfortable with outdoor work and community engagement.

Salary

Not specified.

Growth Opportunities

Not specified.

Benefits

Not specified.