Performance Marketing Executive | Scrabble
Posted on March 11, 2026
Job Description
Key Responsibilities: ● Plan, execute and optimize paid campaigns across Google ads, Meta (including Collab Ads), Blinkit, Zepto, Swiggy. ● Monitor daily performance, ensuring efficient delivery across CTR, CVR, and ROAS targets. ● Support campaign setup, audience targeting, and budget allocation to drive growth on quick commerce platforms. ● Collaborate with the creative and brand teams to provide feedback on ad performance and creative optimization. ● Track and report on campaign metrics regularly, identifying trends and opportunities for improvement. ● Collaborate closely with platform partners and internal teams to set up, monitor, and scale campaigns.