CHOSEN · Brand Executive · Job Description Social Media Executive Location Chennai (In-office) Schedule Monday – Saturday Reports to Brand Manager Level Junior – Mid (2-4 years experience) Chosen is hiring for a social media executive, this is a high-ownership, hands-on role — you will be the primary driver of Chosen's day-to-day social presence & creating engaging content that shapes how a dermatology-trusted skincare brand shows up across platforms. CORE RESPONSIBILITIES What You'll Own – Plan and manage the monthly content calendar across platforms including Instagram, YouTube Shorts, and other relevant channels, ensuring alignment with overall brand and marketing objectives – Create and produce visual content using Canva, maintaining brand consistency in design, typography, and visual identity across all social media touchpoints – Create content that builds trust and increases engagement MoM with users actively seeking evidence-backed skincare content. – Develop, refine, and apply Chosen's brand voice across all content formats including captions, stories, reels, and community responses – Establish and document brand visual guidelines for social media — including templates, colour systems, and formatting standards — to ensure consistency across all output – Appear on camera as required for content production, including product demonstrations, educational reels, and brand storytelling formats – Monitor and analyse platform performance metrics on a regular basis, providing insights that inform content strategy and optimisation – Manage community engagement across platforms, including responding to comments and direct messages in a manner consistent with the brand's tone and values – Coordinate with external partners including dermatologists, influencers, and content creators to support brand campaigns and collaborations QUALIFICATIONS What We're Looking For – 2–4 years of professional experience in social media management, preferably within a D2C brand in the beauty, wellness, or skincare category CHOSEN · Chennai, Tamil Nadu · Science-First Skin & Hair Care CHOSEN · Brand Executive · Job Description – Proven expertise in Canva, including the ability to build scalable templates and maintain a consistent visual system across content types – A strong portfolio demonstrating independently created and published content — including reels, carousels, and story formats – Demonstrated comfort with on-camera content creation and the ability to present the brand effectively in video formats – Experience interpreting social media analytics and translating data into actionable content decisions using platforms such as Meta Business Suite, Later, or Sprout Social – Proactive, collaborative, and comfortable in a fast-paced, cross-functional environment NICE TO HAVE Bonus Skills – Experience working with influencers or creators — briefing, tracking, and reviewing deliverables – Exposure to D2C brand environments and understanding of product launch cycles – Familiarity with Figma, or short-form video editing tools (Capcut, Inshot, etc) – Interest & familiarity in skincare ingredients, dermatology, or science-backed beauty – Basic copywriting or SEO awareness WHY JOIN What Makes This Role Different 01 Direct exposure to brand building at its core — work alongside the founding team and senior leadership to shape how Chosen grows. 02 High ownership from day one — you will have direct accountability for output. 03 Work on a brand built on science and substance — not trends or empty claims 04 Work with a lean, collaborative team with a culture that prioritises continuous learning and growth. CHOSEN · Chennai, Tamil Nadu · Science-First Skin & Hair Care