E-commerce Manager (Shopify Expert)
Company Overview
Athletifreak is a premium athleisure brand built on movement, style, and culture. It is a rapidly expanding global brand with a strong presence across India and international markets, committed to delivering high-quality athleisure products that blend fashion with functionality.
Job Summary
The E-commerce Manager (Shopify Expert) will be responsible for managing and scaling the company's e-commerce website on Shopify. This role involves overseeing website development, optimization, and performance to enhance user experience, increase conversions, and drive sales. The ideal candidate will have a strong technical background in Shopify and a strategic mindset to optimize the entire e-commerce funnel.
Responsibilities
- Manage and customize the Shopify store, focusing on UI/UX improvements to enhance customer engagement.
- Execute campaign drops, sales setups, and create compelling landing pages to boost conversions.
- Manage product uploads, updates, and detailed product pages to ensure accuracy and appeal.
- Optimize the user journey and conversion rate (CRO), including checkout flow improvements and A/B testing.
- Oversee order management and fulfillment processes to ensure timely delivery and customer satisfaction.
- Implement and manage email marketing campaigns and traffic optimization strategies.
- Monitor website performance, analyze analytics, and track funnel metrics to identify areas for improvement.
- Troubleshoot website, payment, and checkout issues promptly to minimize disruptions.
- Handle integrations with payment gateways, Shiprocket, CRM tools, and analytics platforms.
Qualifications
- 2-4 years of experience in Shopify development and management, with proficiency in Liquid, HTML, CSS, and JavaScript.
- Strong understanding of e-commerce funnels and Conversion Rate Optimization (CRO).
- Experience with email marketing tools and campaign management.
- Familiarity with Google Analytics 4 (GA4), Meta Pixel, and CRM tools.
- Ownership mindset with excellent problem-solving skills.
- Educational qualifications: Not specified, but relevant technical skills are essential.
Preferred Skills
- Experience with Shopify Plus platform.
- Passion for D2C brands, fashion, or fitness industries.
- Enthusiasm for athleisure, fitness, or lifestyle brands.
- Ability to work independently and take ownership of projects.
Experience
- 2 to 4 years of relevant experience in managing Shopify stores, preferably within the fashion, fitness, or D2C sectors.
Environment
- Location: South Delhi
- Work Schedule: Monday to Saturday, 10:00 AM - 6:00 PM, with Saturday being a half-day.
- Work setting involves managing a dynamic e-commerce environment, with potential collaboration with marketing and operations teams.
Salary
GrowthOpportunities
Benefits
