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Brand Manager | Scrabble

Posted on April 3, 2023

Job Description

 

Brand Manager – Activation, Events, etc

Key Responsibility –

  • Researching demand for the organization's products and services.
  • Evaluating competitors, Market rekey, events and exhibitions visits and data collection.
  • Developing each event; marketing campaign from start to finish
  • Evaluating and maintaining a marketing strategy
  • Ensure all the event/ground marketing activities are conducted within budgets.
  • Creating promotions with advertising Campaigns Work with advertising agencies.
  • Identifying new vendors, coordination with them for Day to day Jobs.
  • Building brand awareness and equity.
  • Directing, planning and coordinating marketing efforts.
  • Executing company conferences, trade shows, and major events.
  • New Product Launch &; Activation Plans.
  • Consumer obsession
  • Immersing oneself in their needs, converting their views into insights and insights into business plan/ actionable.
  • -Self-starter and hustling attitude: Ability to move the entire organization constructively in order to make things happen.
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