Senior Brand Manager | Scrabble
Posted on December 11, 2023
Job Description
<p style="margin-bottom:11px"><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Calibri,sans-serif"><b>The Good Bug - Brand Manager (looking at hiring 2 people)</b></span></span></span></p>
<p style="margin-bottom:11px"><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Calibri,sans-serif">1) IIM/Top tier B school background</span></span></span></p>
<p style="margin-bottom:11px"><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Calibri,sans-serif">2) Worked as a brand manager in a top FMCG company in India. Likes of Dabur, Paras, Unilever, P&G, etc.</span></span></span></p>
<p style="margin-bottom:11px"><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Calibri,sans-serif">3) Any experience on Digital, D2C is a good to have.</span></span></span></p>
<p style="margin-bottom:11px"><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Calibri,sans-serif">4) Budget – Open as of now</span></span></span></p>
<p style="margin-bottom:11px"><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Calibri,sans-serif">5) Location – Mumbai</span></span></span></p>
<p style="margin-bottom:11px"><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Calibri,sans-serif"><b>About the role:</b></span></span></span></p>
<ul>
<li><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Calibri,sans-serif"><span style="background:white"><span style="font-family:"Segoe UI",sans-serif"><span style="color:black">5+ yrs exp</span></span></span></span></span></span></li>
<li><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Calibri,sans-serif">The Person will have to handle the entire Brand Marketing function/ set it up and scale up the team.</span></span></span></li>
<li><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Calibri,sans-serif">Will be responsible for all the offline and online activities and campaign. </span></span></span></li>
<li style="margin-bottom:11px"><span style="font-size:11pt"><span style="line-height:107%"><span style="font-family:Calibri,sans-serif">Experience in Content, offline/ online campaigns, ATL/ BTL activities, brand launch, brand conceptualisation, social media, brand communication.</span></span></span></li>
</ul>