<p style="margin-bottom:11px"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><b><span lang="EN-US" style="font-size:14.0pt"><span style="line-height:115%">VP Marketing</span></span></b></span></span></span></p>
<p style="margin-bottom:11px"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><b><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Areas of Focus:</span></span></b></span></span></span></p>
<ul>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Digital Marketing & D2C growth</span></span></span></span></span>
<ul style="list-style-type:circle">
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Performance Marketing for D2C and marketplaces </span></span></span></span></span></li>
</ul>
</li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Content Creation (in-house)</span></span></span></span></span>
<ul style="list-style-type:circle">
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Social Media</span></span></span></span></span></li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Collaborations, Partnerships, Influencers</span></span></span></span></span></li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Photoshoots, Lookbooks</span></span></span></span></span></li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Website content</span></span></span></span></span></li>
</ul>
</li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Store Activations</span></span></span></span></span>
<ul style="list-style-type:circle">
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">New store location scouting and selection</span></span></span></span></span></li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">In store / mall visual merchandising & marketing</span></span></span></span></span></li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Events & Offline (OOH, Print) Marketing</span></span></span></span></span></li>
</ul>
</li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">PR</span></span></span></span></span></li>
</ul>
<p style="margin-bottom:11px; margin-left:48px"> </p>
<p style="margin-bottom:11px"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><b><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Soft Skills & Value:</span></span></b></span></span></span></p>
<ul>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Creativity</span></span></span></span></span></li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Passion for Fashion / Apparel</span></span></span></span></span></li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Digital first</span></span></span></span></span></li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Data Centric</span></span></span></span></span></li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Customer centricity</span></span></span></span></span></li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Strategic yet detail oriented</span></span></span></span></span></li>
</ul>
<p style="margin-bottom:11px; margin-left:48px"> </p>
<p style="margin-bottom:11px"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><b><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Experience:</span></span></b></span></span></span></p>
<ul>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Demonstrated growth in previous organizations to a substantial scale;</span></span></span></span></span>
<ul style="list-style-type:circle">
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Substantial online scale</span></span></span></span></span></li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Profitable business </span></span></span></span></span></li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Omni-channel exposure preferred</span></span></span></span></span></li>
</ul>
</li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Luxury / premium exposure </span></span></span></span></span></li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Apparel / Fashion exposure a positive</span></span></span></span></span></li>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">International exposure a positive </span></span></span></span></span></li>
</ul>
<p style="margin-bottom:11px; margin-left:48px"> </p>
<p style="margin-bottom:11px"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><b><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Salary parameters:</span></span></b></span></span></span></p>
<ul>
<li><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">Up to Rs 50 lakh p.a annual cash comp</span></span></span></span></span></li>
<li style="margin-bottom:11px"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="font-size:12pt"><span style="line-height:115%"><span lang="EN-US" style="font-size:13.0pt"><span style="line-height:115%">ESOP as per company policy </span></span></span></span></span></li>
</ul>