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Creative Director | Scrabble

Posted on August 16, 2023

Job Description

Social Media Management:

  • ●  Develop and implement a comprehensive social media strategy that aligns

    with "One Friday's" brand identity and target audience.

  • ●  Plan, schedule, and publish compelling content on various social media

    platforms, including but not limited to Instagram, Facebook, Pinterest, and

    Youtube.

  • ●  Monitor social media trends and competitor activities to identify new

    opportunities for growth and engagement.

  • ●  Respond to comments, messages, and inquiries promptly and

    professionally, fostering a positive and interactive community around the

    brand. Graphic Design:

  • ●  Create visually appealing graphics and artwork for social media posts, website banners, email newsletters, and promotional materials.

  • ●  Design captivating product images and visuals that highlight the unique features of "One Friday" kids' clothing.

  • ●  Collaborate with the marketing and creative team to develop marketing campaigns and visual concepts that resonate with our target audience.

    Content Creation:

  • ●  Generate fresh and engaging content ideas that align with the brand's

    values and resonate with parents and caregivers.

  • ●  Develop creative concepts for seasonal campaigns, product launches, and

    special promotions.

● Utilize a mix of photos, illustrations, animations, and videos to craft captivating stories around the brand and its products.

Brand Identity:

  • ●  Ensure consistency in brand messaging, visual elements, and tone across

    all social media channels and marketing materials.

  • ●  Work closely with the marketing team to reinforce "One Friday's" brand

    identity and values through design and content. Analytics and Reporting:

  • ●  Track and analyze social media performance using relevant metrics and tools.

  • ●  Provide regular reports on key performance indicators (KPIs) and insights to improve strategies and optimize content.

    Requirements:

  • ●  Proven experience in social media management and graphic design, preferably within the apparel industry.

  • ●  Proficiency in Adobe Creative Suite (Photoshop, Illustrator, etc.) and other graphic design tools.

  • ●  Strong understanding of social media platforms, trends, and best practices.

  • ●  Creativity and an eye for detail, capable of creating visually stunning designs that

    align with the brand's aesthetic.

  • ●  Excellent communication skills and the ability to work collaboratively in a team

    environment.

  • ●  Time management skills to meet deadlines and handle multiple projects

    simultaneously.

  • ●  Passion for kids' fashion and a good understanding of the preferences and

    interests of the target audience.

    Join our team and contribute your skills and creativity to promote "One Friday" as the go-to kids clothing brand. Together, we'll inspire parents and children alike with our innovative designs and commitment to style and quality.

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