Social Media Manager/Associate

Company Overview

&Done is a pioneering company in high-performance haircare specifically designed for Indian hair. Leveraging biotechnology and scientific precision, our products are tailored to meet the unique needs of Indian hair and climate. Initially recognized in salons and gaining the trust of India's top stylists, we are now rapidly expanding our reach through a direct-to-consumer launch. The brand is co-founded by Saumya Yadav, a graduate of Stanford GSB and IIT Delhi, along with Atit Jain from BITS Pilani, both seasoned entrepreneurs with impressive backgrounds in their respective fields. We are backed by venture capital from prominent investors, and our mission is to establish a category-defining brand from the ground up.

Job Summary

The Social Media Manager/Associate will be responsible for leading &Done’s social media strategy across various platforms. This role focuses on building an engaged community around haircare and self-care, collaborating with design and video teams, and ensuring that our brand remains culturally relevant and impactful in the beauty industry.

Responsibilities

• Lead &Done’s social media strategy, content creation, and execution across relevant platforms.
• Build and nurture an engaged social media community focused on haircare and self-care.
• Collaborate with design and video teams to develop compelling and visually appealing content.
• Track trends and plan content calendars to keep the brand culturally relevant.
• Partner with influencers and creators to enhance brand visibility.
• Monitor performance and optimize strategies based on insights and analytics.

Qualifications

• Education: Bachelor’s degree in Marketing, Communications, or a related field is preferred.
• Experience: A minimum of 2 years managing a highly engaging brand or personal social media account.
• Knowledge: Deep understanding of social media platforms including Instagram and YouTube Shorts.
• Skillset: A sharp eye for design, storytelling, and insights into the preferences of the Indian beauty consumer.
• Personal Branding: A confident woman with a strong on-camera presence and a personal social media following of 10K+.
• Interest: A genuine passion for haircare, beauty, wellness, and thoughtful content creation.

Preferred Skills

• Familiarity with emerging social media formats and trends.
• Experience in community management and engagement strategies.
• Understanding of analytics tools for monitoring social media performance.

Experience

• At least 2 years of experience in social media management or a related field with a focus on brand engagement.

Environment

• The role is based in Gurugram.
• Opportunities for product access and on-brand perks are included.

Salary

• Competitive salary with ownership opportunities and potential for fast growth within the company.

Growth Opportunities

• Potential for advancement as the company expands and develops its brand presence in the beauty and wellness market.

Benefits

• On-brand perks related to product access and competitive compensation structure.