Adobe AJO Execution Specialist | Codersbrain
Job Description
Job Description:
* We are looking for an Adobe AJO Consultant to work under the guidance of a Senior Consultant,
executing the technical setup, journey configurations, and activation processes for Adobe Journey
Optimizer implementations. This role will be hands-on, handling data integration, journey execution, and
troubleshooting, ensuring that strategic plans are effectively implemented.
Key Responsibilities:
* Assist in the technical setup and configuration of Adobe Journey Optimizer.
* Work on real-time data ingestion, event-based triggers, and audience segmentation.
* Execute cross-channel journey strategies, including email, push, SMS, and in-app notifications.
* Troubleshoot and optimize journey workflows and real-time decisioning.
* Develop dashboards and reports to track customer engagement and campaign performance.
* Collaborate with internal teams to ensure smooth execution of marketing journeys.
* Stay updated on Adobe Experience Cloud advancements and contribute to execution best practices.
Qualifications & Experience:
* 5+ years of experience in customer journey orchestration and marketing automation.
* Hands-on experience with Adobe Journey Optimizer or other journey orchestration tools.
* Strong understanding of event-driven marketing, personalization, and segmentation execution.
* Experience with APIs, real-time data workflows, and journey troubleshooting.
* Working knowledge of Adobe Analytics, Adobe Real-Time CDP, and marketing automation tools.
* Adobe certifications or training in Adobe Experience Cloud solutions is a plus.