Quick Commerce Manager - Blinkit, Zepto, Swiggy Instamart

Company Overview

Earthful is a VC-funded FMCG brand building India’s most trusted clean-label wellness products. The company was recently featured on Shark Tank India and has raised a Pre-Series A round led by V3 Ventures and Fireside Ventures. Founded by Sudha Gogineni and Veda Gogineni, graduates from IIT Kharagpur and ISB, Earthful's team boasts extensive experience from multinational companies and startups, including Uber, Meesho, Deutsche Bank, and ITC. As a fast-growing startup, Earthful offers high ownership and the opportunity to work closely with the founders, making it ideal for candidates passionate about scaling a startup.

Job Summary

The Quick Commerce Manager will be responsible for scaling Earthful's plant-based supplements across platforms like Blinkit, Zepto, and Swiggy Instamart. This role combines operational and commercial tasks and focuses on managing the full B2B account relationships, including purchase order fulfillment, inventory management, platform visibility, and the execution of marketing campaigns.

Responsibilities

• Platform Relationships: Serve as the single point of contact (POC) for Blinkit, Zepto, and Swiggy Instamart, managing relationships with category managers, media teams, and supply leads.
• PO Execution: Manage the receipt of purchase orders (POs), coordinate dispatch with warehouses, track inwarding at dark stores, and rapidly identify and report discrepancies.
• Availability & Replenishment: Oversee SKU availability across dark stores and proactively facilitate restocking to prevent stockouts, particularly before platform sales or weekend spikes.
• Platform Campaigns: Negotiate and execute marketing efforts, such as banner placements, category deals, and sampling campaigns, ensuring Earthful's presence in platform mailers and during major sales.
• Sponsored Listings: Manage paid ads on Blinkit, Zepto, and Swiggy Instamart by setting budgets, monitoring spending and return on ad spend (ROAS), and optimizing ad placements.
• Reporting: Compile and share a weekly tracker on Gross Merchandise Value (GMV), fill rates, PO statuses, availability, and ad spending with the founders every Monday.

Qualifications

• Work Experience: 2-4 years of experience in a similar role.
• B2B Account Management: Proven hands-on experience managing seller accounts on Blinkit, Zepto, or Swiggy Instamart, including having relevant platform contacts.
• Operational Skills: Strong organizational ability to manage multiple open POs across various platforms simultaneously without issues.
• Negotiation Skills: Experience in negotiating for improved placements, deals, and support from platform POCs.
• Industry Experience: Prior experience in FMCG, nutraceutical, or wellness brands is a significant advantage.
• Education: Relevant degree in Business, Marketing, or a related field preferred.

Preferred Skills

• Familiarity with quick commerce trends and consumer behaviors.
• Strong analytical abilities for performance tracking and optimization.

Experience

• Minimum of 2 to 4 years of relevant work experience, particularly in managing B2B accounts on quick commerce platforms.

Environment

• The typical work setting is dynamic and may involve both remote and in-office collaboration, requiring flexibility and adaptability to a fast-paced startup environment.

Salary

• Not specified.

Growth Opportunities

• Potential for career advancement within Earthful as the company expands and scales operations.

Benefits

• Not specified.