Head – Admissions & Growth

Company Overview

We are building a first-of-its-kind, industry-led institution dedicated to developing the next generation of leaders in Banking, Financial Services, and Insurance (BFSI). Headquartered in Mumbai, India's financial capital, the institute is designed to bridge the gap between traditional management education and the evolving needs of the financial services industry. Built in collaboration with industry leaders, the institution combines rigorous academics, practitioner-led learning, immersive on-the-job experiences, and an AI-native curriculum to prepare graduates who are ready to create impact from day one. With a highly selective intake, specialized finance tracks, and deep industry integration, the institute aims to become India's premier destination for finance education and leadership development. Our vision is to build a globally respected institution that shapes the future leaders of India's financial ecosystem through innovation, excellence, and real-world learning.

Job Summary

We are looking for an entrepreneurial leader to drive the institute's admissions and growth strategy, leading business development, partnerships, marketing, brand building, and student engagement. This role requires inspiring and influencing high-caliber students to choose a new institution over established brands while building awareness, trust, and a strong admissions pipeline.

Responsibilities

• Admissions Strategy

  • Own the complete admissions and student acquisition strategy.
  • Build a scalable admissions funnel from awareness to enrollment.
  • Achieve annual admission targets while maintaining exceptional student quality.
  • Design admission campaigns aligned with institutional objectives.

• B2B Partnerships

  • Develop and manage strategic partnerships with:
    • CAT coaching institutes
    • Test preparation companies
    • Career counseling organizations
    • Student communities
    • Academic partners
  • Responsibilities include relationship management, partnership negotiations, commercial discussions, conducting seminars and workshops, and driving student referrals.

• Student Engagement & Evangelism

  • Represent the institution as its primary ambassador.
  • Conduct offline and online information sessions.
  • Deliver presentations to large student audiences.
  • Inspire and influence high-potential candidates.
  • Build trust for a new education brand and guide prospective students through their decision-making journey.

• Growth Marketing

  • Lead the institute's growth initiatives across multiple channels including performance marketing, lead generation, funnel optimization, CRM campaigns, conversion strategy, and marketing analytics.
  • Work closely with marketing teams to continuously improve conversion rates.

• Multi-Channel Conversion Strategy

  • Design an integrated conversion journey that includes offline events, online webinars, social media engagement, email nurturing, WhatsApp journeys, content marketing, and community building.

• Cross-functional Leadership

  • Ensure a seamless student acquisition experience by collaborating with marketing, brand, content, creative, leadership, and external agencies.

Qualifications

• Education: Master’s degree preferred; Bachelor's degree in business, marketing, education, or related field is required.
• Experience: 10–12 years of professional experience in admissions, education, edtech, or growth marketing.
• Skills:
  • Strong B2B partnership management experience.
  • Performance marketing exposure.
  • Experience selling premium education or high-value services.
  • Proven track record of achieving growth targets.
  • Exceptional charisma and ability to build confidence among aspiring students.
• Desired Background:
  • Candidates from organizations such as Masters' Union, Scaler, Emeritus, Great Learning, or similar would be advantageous, though not mandatory.
  • Experience in premium EdTech companies, new-age education institutions, executive education providers, test preparation organizations, higher education institutions, or consumer internet businesses with high-ticket offerings.

Preferred Skills

• Familiarity with marketing analytics tools.
• Experience in brand building and awareness strategies.
• Strong public speaking and presentation skills.

Experience

• 10–12 years of relevant professional experience, emphasizing admissions, growth marketing, and B2B partnerships in the educational sector.

Environment

• Location: Mumbai (Lower Parel).
• Work Setting: This role may require a hybrid approach with on-site involvement and remote work flexibility.

Salary

• Compensation: Up to ₹50 LPA + ESOPs.

Growth Opportunities

• Within the first year, you will build a high-quality founding student cohort, establish strong institutional partnerships, create a robust admissions engine, build credibility for the institute among students and partners, and lay the foundation for long-term institutional growth.

Benefits

• Comprehensive benefits package, including health insurance, performance bonuses, and professional development opportunities (specific details not provided).