Lead - Digital Campaign (preventing gender based cyber crime)

About Campaign #EraseTheShame - is an online campaign hosted on Change.org, urging the Cyber Crime Department of Odisha to take immediate and effective action to remove all videos and images that shame or exploit victims of sexual assault, along with any other inappropriate or non-consensual content being circulated online.

Role Overview:
The role involves amplifying the petition to gather more signatures, designing easy-to-use campaign tools for free tech and social media platforms, and building a volunteer network. The goal is to develop a sustainable campaign model where leadership and responsibilities rotate among new volunteers, ensuring continuous momentum and collective ownership.

Job Summary

The Lead - Digital Campaign (preventing gender based cyber crime) will spearhead the planning, execution, and evaluation of digital campaigns focused on preventing gender-based cyber crime. This role is pivotal in driving awareness, engagement, and advocacy to create safer digital spaces, particularly for women and gender minorities. The ideal candidate will craft impactful messaging, collaborate with multidisciplinary teams, and leverage digital platforms to maximize campaign reach and effectiveness.

Responsibilities

• Develop, implement, and manage digital campaigns aimed at preventing gender-based cyber crime.
• Create compelling content and messaging tailored for various digital platforms (social media, websites, email, etc.).
• Coordinate with internal teams, external partners, NGOs, and stakeholders to amplify campaign impact.
• Monitor campaign performance, analyze data, and prepare reports to evaluate effectiveness and recommend improvements.
• Stay updated on trends, threats, and best practices related to gender-based cyber crime prevention.
• Organize online events, webinars, and interactive sessions to engage target audiences and raise awareness.

Qualifications

• Bachelor’s degree in Communications, Marketing, Social Sciences, Gender Studies, Cybersecurity, or related fields.
• Strong understanding of digital marketing and campaign management.
• Excellent written and verbal communication skills.
• Ability to develop and execute creative, strategic campaigns.
• Analytical mindset with proficiency in using digital analytics tools.
• Demonstrated commitment to gender equality and social justice.
• Strong organizational and project management abilities.
• Collaborative attitude and ability to work in multidisciplinary teams.

Preferred Skills

• Experience working on campaigns addressing social issues, especially gender-based violence or digital safety.
• Graphic design or multimedia content creation skills.
• Familiarity with social media advertising and SEO.
• Knowledge of cyber security principles and digital risk mitigation.
• Experience engaging or partnering with NGOs, advocacy groups, or government bodies.

Experience

• Minimum Experience: 0 years (entry-level candidates welcome).
• Relevant experience in digital campaigning, social advocacy, or related fields is an advantage but not mandatory.

Environment

• Typical work setting may be remote, hybrid, or in-office as per organization’s policy (location not specified).
• Role will involve extensive use of digital devices and online communication platforms.
• May require occasional travel for events or partner meetings, depending on campaign scope.

Deadline

• Application deadline: June 5, 2025

Note: Salary and company details are not specified in the provided information.