VP & Business Head - Enterprise Brands

Job Summary

The VP & Business Head for Enterprise Brands will be responsible for building and leading a new business unit from the ground up, focused on large enterprise brands and their marketing organizations. This role involves defining the value proposition, acquiring marquee clients, and developing long-term, multi-faceted relationships. The leader will operate as a strategic growth partner, combining deep expertise in growth marketing and brand building with a hands-on, entrepreneurial approach to drive revenue, margin, and client expansion. The role reports directly to the Founder & CEO and is based in Bangalore.

Responsibilities

• Build and lead the Enterprise Brands business unit, including defining its proposition, offerings, and operating model.
• Hire and manage a lean, high-caliber team of strategists, analysts, and client leads; establish the BU’s operational rhythm.
• Develop and execute a growth strategy to acquire large enterprise clients through networks, referrals, and targeted outreach.
• Lead high-value client engagements, including pitches, proposals, and negotiations, positioning the firm as a strategic growth partner rather than a media vendor.
• Cultivate and deepen relationships across the CMO organization, expanding accounts into multi-year, multi-faceted partnerships.
• Collaborate with internal teams (product, data science, media, delivery) to shape solutions and capabilities aligned with client needs.
• Monitor and ensure delivery quality and measurable outcomes to foster client retention and expansion.

Qualifications

• 15-20 years of experience in growth marketing, brand building, marketing consulting, analytics, digital media, adtech, or martech.
• Strong understanding of modern marketing practices, including brand, performance, audience strategy, media, measurement, and marketing effectiveness.
• Proven track record of winning and growing large enterprise relationships through consultative, expertise-led selling.
• Experience working across full CMO organizations and navigating enterprise procurement processes.
• Demonstrated commercial instinct with a hunter’s drive and a farmer’s patience for long-term relationship building.
• Analytical proficiency, comfortable with data, measurement, and business cases.
• Well-networked and respected among CMOs and senior marketers at large brands.
• Entrepreneurial, execution-oriented, and capable of creating momentum with minimal reliance on large teams.
• Strong industry presence through relationships, ideas, or thought leadership.

Preferred Skills

• Experience building or scaling a practice, vertical, or business unit.
• Background in marketing, growth, or digital transformation practices at consulting firms.
• Client or business leadership roles at large brand accounts within agencies.
• Experience in marketing analytics, marketing-mix modeling, or measurement firms.
• Background in martech, adtech, or data platform companies serving enterprise brands.

Experience

• 15-20 years of relevant experience in growth marketing, brand building, or related fields.
• Proven success in building and scaling enterprise client relationships.
• Experience leading or establishing new business units or practices.

Environment

• The role is based in Bangalore with a dynamic, entrepreneurial work environment.
• The position involves hands-on leadership, client engagement, and collaboration with cross-functional teams.
• The work setting is primarily office-based, with a focus on building a new business from inception.