Assistant Manager – Brand Integrations | Scrabble
Posted on March 12, 2026
Job Description
<div>Location: Bengaluru</div>
<div>Experience: 2–4 years</div>
<div>Industry: OTT / Digital Media / Media & Entertainment</div>
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<div>This is a high-impact mandate, with high growth opportunity, focused on building meaningful, integration-led partnerships across our content ecosystem. The role sits at the intersection of content and marketing, owning the lifecycle from brand identification to acquisition to campaign delivery and performance reporting.</div>
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<div>Key Responsibilities:</div>
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Drive Brand Integration Revenue<br />
Drive revenue through brand integrations by building and managing a robust pipeline of prospective partners, identifying integration-led monetization opportunities across shows and formats, and closing commercially sound deals.</div>
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Develop Integration-Led Solutions<br />
Conceptualize and sell customized brand integration solutions including in-show placements, sponsored episodes, title partnerships, multi-show packages, and ad inventory. Craft persuasive pitch narratives, proposals, and client-facing decks aligned to campaign objectives.</div>
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Lead End-to-End Integration Execution<br />
Own the development and delivery of integrated campaigns by aligning cross-functional stakeholders, translating integration objectives into actionable briefs, and ensuring timelines, quality standards, and deliverables are consistently met.</div>
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<div>Use Data to Strengthen Integration Impact<br />
Leverage audience insights and performance metrics to shape proposals, evaluate campaign effectiveness, and deliver performance reports that reinforce the value of integration-led partnerships.</div>
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<div>Requirements<br />
● MBA or Master’s degree from a top institution (IIMs, MICA, NIFT, or equivalent); undergrad degree also from a top institution (IITs, SRCC, LSR, NIFT, MICA or equivalent)<br />
● 2–4 years of experience in OTT/media sales and/or brand solutions<br />
● Proven track record of driving B2B revenue through branded content, integrations, or media partnerships<br />
● Strong commercial acumen with the ability to build compelling proposals and close deals<br />
● Creative and strategic mindset to develop insight-led brand integration ideas aligned with storytelling<br />
● Data-driven approach, comfortable working with performance metrics and campaign insights<br />
● Ability to manage multiple stakeholders and campaigns with high ownership and execution focus</div>
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<div>What We’re Looking For<br />
● A growth-oriented, commercially sharp professional<br />
● Strong negotiation and relationship-building skills<br />
● Structured thinker with a bias for action<br />
● Ability to balance storytelling sensitivity with business objectives<br />
● Someone who thrives in fast-paced, scaling environments</div>
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