Location: Bengaluru

Experience: 2–4 years

Industry: OTT / Digital Media / Media & Entertainment

 

This is a high-impact mandate, with high growth opportunity, focused on building meaningful, integration-led partnerships across our content ecosystem. The role sits at the intersection of content and marketing, owning the lifecycle from brand identification to acquisition to campaign delivery and performance reporting.

 

Key Responsibilities:

Drive Brand Integration Revenue
Drive revenue through brand integrations by building and managing a robust pipeline of prospective partners, identifying integration-led monetization opportunities across shows and formats, and closing commercially sound deals.

Develop Integration-Led Solutions
Conceptualize and sell customized brand integration solutions including in-show placements, sponsored episodes, title partnerships, multi-show packages, and ad inventory. Craft persuasive pitch narratives, proposals, and client-facing decks aligned to campaign objectives.

Lead End-to-End Integration Execution
Own the development and delivery of integrated campaigns by aligning cross-functional stakeholders, translating integration objectives into actionable briefs, and ensuring timelines, quality standards, and deliverables are consistently met.

 

Use Data to Strengthen Integration Impact
Leverage audience insights and performance metrics to shape proposals, evaluate campaign effectiveness, and deliver performance reports that reinforce the value of integration-led partnerships.

 

Requirements
● MBA or Master’s degree from a top institution (IIMs, MICA, NIFT, or equivalent); undergrad degree also from a top institution (IITs, SRCC, LSR, NIFT, MICA or equivalent)
● 2–4 years of experience in OTT/media sales and/or brand solutions
● Proven track record of driving B2B revenue through branded content, integrations, or media partnerships
● Strong commercial acumen with the ability to build compelling proposals and close deals
● Creative and strategic mindset to develop insight-led brand integration ideas aligned with storytelling
● Data-driven approach, comfortable working with performance metrics and campaign insights
● Ability to manage multiple stakeholders and campaigns with high ownership and execution focus

 

What We’re Looking For
● A growth-oriented, commercially sharp professional
● Strong negotiation and relationship-building skills
● Structured thinker with a bias for action
● Ability to balance storytelling sensitivity with business objectives
● Someone who thrives in fast-paced, scaling environments